When Mad Men star Christina Hendricks wore a gown by Aussie designer Johanna Johnson to the 63rd Primetime Emmy Awards, her sales skyrocketed because of the exposure.
It’s only normal for well-known designers to get hectic and busy during awards season, but it’s a different story for Australian Johanna Johnson. Johnson, whose creation was worn by Mad Men star Christina Hendricks on the red carpet, has been making Christina Hendrick‘s gown for over a month due to its intricate details and beading.
Unlike other stars who opt for well-known designers such as Armani, Vera Wang and Alexander McQueen for their red carpet choices, Hendricks sought the services of Johnson when the actress discovered the designer through a stylist. The first Johanna Johnson piece Hendricks had was a cape she wore for a February premiere, which she then listed as one of her most favorite things along with the diamond earrings her husband gave her.
Upon learning Hendricks‘ interest, Johnson‘s team started to make a gown to present to the actress as an “Emmy potential” dress.
“We just made this custom piece for her to her measurements and I sent it to her as a gift and said ‘I’ve made it specifically for you” says Johnson in a post. When Johnson found out that Hendricks will wear her creation to the awards show, she immediately opened up an online store in hopes that fans will want the same look.
“The red carpet is incredibly powerful. It was literally within minutes of [Hendricks] walking on the red carpet that we recorded our first sale, and I would say by the end of the day we would have doubled on the previous day’s sales, and that’s probably being conservative.” Johnson said in a report by the Sydney Morning Herald.
The intricate dress landed Hendricks to many “Best Dressed” list, and was praised by the actress herself when interviewed about it on the red carpet. Hendricks described the dress as “extraordinary” before stating Johnson‘s name as the designer.
”I thought it was so beautiful, it was the only one I tried on” added the actress in the same red carpet interview.
CAA has signed Emmy-nominated Mad Men star Christina Hendricks. Hendricks, who plays Joan Holloway on AMC’s drama series, co-stars with Ryan Gosling in the Nicolas Winding Refn-directed Drive and the Weinstein Company’s I Don’t Know How She Does It. She had been with the Kohner Agency.
Allergan, the maker of LATISSE® (bimatoprost ophthalmic solution) 0.03%, announced today the launch of the 2011 LATISSE® Wishes Challenge. Inspired by the tradition of blowing on an eyelash to make wishes come true, the campaign is gaining momentum for the second year by rallying women in support of the Make-A-Wish Foundation®, a nonprofit organization dedicated to granting the wishes of children with life-threatening medical conditions. LATISSE® user and Emmy-nominated actress Christina Hendricks is encouraging women to join her to help raise $500,000 so a wish can be granted in every Make-A-Wish® chapter across the country. LATISSE® is the first and only prescription treatment approved by the U.S. Food and Drug Administration (FDA) to grow lashes longer, fuller and darker for those with inadequate or not enough lashes (eyelash hypotrichosis).
Consumers can participate in the LATISSE® Wishes Challenge by donating a minimum of $20 to the Make-A-Wish Foundation through the campaign’s website, www.LatisseWishesChallenge.com. LATISSE® will double all donations up to $250,000 until November 30, 2011.
Birthday: May 3, 1975
Hometown: Knoxville, Tenn.
Where You’ve Seen Her: As Mad Men‘s Joan Harris, Christina Hendricks defines sexy with her razor-sharp tongue, fiery mane, and voluptuous figure. Prior to her sex-symbol status on AMC’s hit series, Christina began her career as a model. She crossed over to TV with a four-episode spot on MTV’s late-night show Undressed, but it was her role on the short-lived Joss Whedon series Firefly that gained her some real attention. And her career has truly taken off with Mad Men, now entering its fourth season (tune in this Sunday 10/9c on AMC). You’d be Mad to miss this girl in action.
Where the Naughty Things Are: “[There’s] something in what you don’t see [on Mad Men]. There’s restraint. I’ve had people say to me, ‘My husband and I watch it, and we always have sex afterwards.’ I think it’s really hot that some of the things it’s stirring up in people are very naughty things.”
65. Christina Hendricks & Geoffrey ArendLast Year’s Rank: 95
Staying Power: 6
Christina Hendricks is carrying most of the “hotness” weight in this coupledom. The voluptuous beauty is still coasting in her successful Mad Men role and was named the Best Looking American Woman by Esquire in 2010. Geoffrey is in a new ABC TV series, and appeared in Devil last summer, but his most important move was marrying Christina at a hotspot NYC restaurant in fall of 2009.
Admiring Christina Hendricks would like to wish Christina a very happy 36th birthday! May your day be filled of happiness and laughters!
Christina Hendricks along with her husband, Geoffrey Arend, were guest stars on “Top Chef Masters” the other night. The episode was called “Everything old is new again” and the couple set contestants the task to update 1960s classic dishes and serve them up as appetizers for 40 guests at their cocktail party. The menu included dishes such as oysters rockefeller, chicken a la king, beef stroganoff and deviled eggs.